Matt Shotton Discusses Expansion of 247 by Represent

In a recent conversation, Matt Shotton, the creative mind behind the high fashion and fitness brand 247 by Represent, shared his insights on the brand’s expansion plans. Shotton discussed the brand’s unique approach to blending high fashion with fitness and how this has contributed to its success.

Blending High Fashion and Fitness

247 by Represent is known for its unique approach to fashion, combining high-end style with fitness functionality. Shotton explained that the brand’s success lies in its ability to cater to a niche market of fashion-forward fitness enthusiasts who value both style and performance.

Expansion Plans

Shotton revealed that the brand is set to expand its product range and global presence. The expansion will focus on creating more innovative designs and reaching out to new markets. Shotton emphasized the importance of staying true to the brand’s core values while expanding.

• Innovative Designs: Shotton mentioned that the brand will continue to push the boundaries of fashion and fitness by introducing more innovative designs.
• Global Presence: The brand plans to increase its global presence by entering new markets and strengthening its online presence.

Staying True to Core Values

Despite the expansion, Shotton stressed the importance of staying true to the brand’s core values. He believes that maintaining the brand’s unique blend of high fashion and fitness is crucial for its continued success.

Conclusion

In conclusion, 247 by Represent is set to expand its product range and global presence while staying true to its core values. The brand’s unique approach to blending high fashion with fitness has been a key factor in its success and will continue to be a focus in its expansion plans.